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Having become the main marketing tool, the Internet is now being taken over by thousands of companies in order to be more visible. This competition has led to the emergence of a multitude of advertising agencies that offer to contribute to the promotion of these companies through their know-how. Very few companies have the necessary skills to make themselves known on the Internet. However, a significant proportion of advertising agencies do not have these skills either. This is why the Google Partner Badge was created to identify the best agencies from the worst. But what is it in concrete terms? What are its advantages and how do you get it? This article tells you all you need to know about this badge.